The Search Ads 360 API allows developers to automate downloading reports from Search Ads 360.

Defines the root interface for all clients that generate credentials for calling Google APIs. All clients should implement this interface.

Represents an AdSchedule criterion. AdSchedule is specified as the day of the week and a time interval within which ads will be shown. No more than six AdSchedules can be added for the same day.

An age range criterion.

An AssetInteractionTarget segment.

Contains the usage information of the asset.

An audience criterion.

Business Profile location data synced from the linked Business Profile account.

A call to action asset.

A mapping that can be used by custom parameter tags in a tracking_url_template, final_urls, or mobile_final_urls.

A device criterion.

An automated bidding strategy that raises bids for clicks that seem more likely to lead to a conversion and lowers them for clicks where they seem less likely. This bidding strategy is deprecated and cannot be created anymore. Use ManualCpc with enhanced_cpc_enabled set to true for equivalent functionality.

A rule specifying the maximum number of times an ad (or some set of ads) can be shown to a user over a particular time period.

A gender criterion.

An Image asset.

Metadata for an image at a certain size, either original or resized.

A Keyword criterion segment.

A keyword criterion.

A language criterion.

A listing group criterion.

A radius around a list of locations specified through a feed.

A location criterion.

Manual bidding strategy that allows advertiser to set the bid per advertiser-specified action.

Manual click-based bidding where user pays per click.

Manual impression-based bidding where user pays per thousand impressions.

An automated bidding strategy to help get the most conversions for your campaigns while spending your budget.

An automated bidding strategy to help get the most conversion value for your campaigns while spending your budget.

Metrics data.

An asset representing a mobile app.

A bidding strategy where bids are a fraction of the advertised price for some good or service.

Settings for Real-Time Bidding, a feature only available for campaigns targeting the Ad Exchange network.

An expanded dynamic search ad.

A Search Ads 360 expanded text ad.

A Search Ads 360 product ad.

A Search Ads 360 responsive search ad.

A Search Ads 360 text ad.

Segment only fields.

An automated bid strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set.

Target CPM (cost per thousand impressions) is an automated bidding strategy that sets bids to optimize performance given the target CPM you set.

An automated bidding strategy that sets bids so that a certain percentage of search ads are shown at the top of the first page (or other targeted location).

Settings for the targeting-related features, at the campaign and ad group levels. For more details about the targeting setting, visit https://support.google.com/google-ads/answer/7365594

An automated bidding strategy that sets bids based on the target fraction of auctions where the advertiser should outrank a specific competitor. This strategy is deprecated.

The list of per-targeting-dimension targeting settings.

An automated bidding strategy that helps you maximize revenue while averaging a specific target return on ad spend (ROAS).

An automated bid strategy that sets your bids to help get as many clicks as possible within your budget.

A Text asset.

A type of label displaying text on a colored background.

A unified call asset.

A unified callout asset.

A unified location asset.

A Unified Page Feed asset.

A unified sitelink asset.

A User List criterion. Represents a user list that is defined by the advertiser to be targeted.

A generic data container.

Logical expression for targeting webpages of an advertiser's website.

Represents a criterion for targeting webpages of an advertiser's website.

A YouTube asset.

The error reason represented by type and enum.

Additional error details.

Describes the part of the request proto that caused the error.

Additional quota error details when there is QuotaError.

SearchAds360-specific error.

Describes how a Search Ads 360 API call failed. It's returned inside google.rpc.Status.details when a call fails.

A part of a field path.

Represents a view of BiddingStrategies owned by and shared with the customer. In contrast to BiddingStrategy, this resource includes strategies owned by managers of the customer and shared with this customer - in addition to strategies owned by this customer. This resource does not provide metrics and only exposes a limited subset of the BiddingStrategy attributes.

An ad.

An ad group.

An ad group ad.

A relationship between an ad group ad and a label.

A link between an ad group and an asset.

AdGroupAssetSet is the linkage between an ad group and an asset set. Creating an AdGroupAssetSet links an asset set with an ad group.

An ad group audience view. Includes performance data from interests and remarketing lists for Display Network and YouTube Network ads, and remarketing lists for search ads (RLSA), aggregated at the audience level.

Represents an ad group bid modifier.

An ad group criterion. The ad_group_criterion report only returns criteria that were explicitly added to the ad group.

A relationship between an ad group criterion and a label.

A relationship between an ad group and a label.

An age range view.

Asset is a part of an ad which can be shared across multiple ads. It can be an image (ImageAsset), a video (YoutubeVideoAsset), etc. Assets are immutable and cannot be removed. To stop an asset from serving, remove the asset from the entity that is using it.

An asset group. AssetGroupAsset is used to link an asset to the asset group. AssetGroupSignal is used to associate a signal to an asset group.

AssetGroupAsset is the link between an asset and an asset group. Adding an AssetGroupAsset links an asset with an asset group.

Asset group asset combination data

AssetGroupListingGroupFilter represents a listing group filter tree node in an asset group.

AssetGroupSignal represents a signal in an asset group. The existence of a signal tells the performance max campaign who's most likely to convert. Performance Max uses the signal to look for new people with similar or stronger intent to find conversions across Search, Display, Video, and more.

A view on the usage of ad group ad asset combination.

An asset set representing a collection of assets. Use AssetSetAsset to link an asset to the asset set.

AssetSetAsset is the link between an asset and an asset set. Adding an AssetSetAsset links an asset with an asset set.

Audience is an effective targeting option that lets you intersect different segment attributes, such as detailed demographics and affinities, to create audiences that represent sections of your target segments.

A bidding strategy.

A campaign.

A link between a Campaign and an Asset.

CampaignAssetSet is the linkage between a campaign and an asset set. Adding a CampaignAssetSet links an asset set with a campaign.

A campaign audience view. Includes performance data from interests and remarketing lists for Display Network and YouTube Network ads, and remarketing lists for search ads (RLSA), aggregated by campaign and audience criterion. This view only includes audiences attached at the campaign level.

A campaign budget.

A campaign criterion.

Represents a relationship between a campaign and a label.

Cart data sales view.

A conversion.

A conversion action.

A conversion custom variable. See "About custom Floodlight metrics and dimensions in the new Search Ads 360" at https://support.google.com/sa360/answer/13567857

A collection of customer-wide settings related to Search Ads 360 Conversion Tracking.

A custom column. See Search Ads 360 custom column at https://support.google.com/sa360/answer/9633916

A customer.

A link between a customer and an asset.

CustomerAssetSet is the linkage between a customer and an asset set. Adding a CustomerAssetSet links an asset set with a customer.

A link between the given customer and a client customer. CustomerClients only exist for manager customers. All direct and indirect client customers are included, as well as the manager itself.

Represents customer-manager link relationship.

DoubleClick Campaign Manager (DCM) setting for a manager customer.

A dynamic search ads search term view.

A gender view. The gender_view resource reflects the effective serving state, rather than what criteria were added. An ad group without gender criteria by default shows to all genders, so all genders appear in gender_view with stats.

A geo target constant.

A keyword view.

A label.

A language.

Listing dimensions for the asset group listing group filter.

The path defining of dimensions defining a listing group filter.

A location view summarizes the performance of campaigns by a Location criterion.

A Product Bidding Category.

A product group view.

A field or resource (artifact) used by SearchAds360Service.

Shopping performance view. Provides Shopping campaign statistics aggregated at several product dimension levels. Product dimension values from Merchant Center such as brand, category, custom attributes, product condition and product type will reflect the state of each dimension as of the date and time when the corresponding event was recorded.

A user list. This is a list of users a customer may target.

A visit.

A webpage view.

An automated bidding strategy to help get the most conversions for your campaigns while spending your budget.

An automated bidding strategy to help get the most conversion value for your campaigns while spending your budget.

An automated bid strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set.

An automated bidding strategy that sets bids so that a certain percentage of search ads are shown at the top of the first page (or other targeted location).

An automated bidding strategy that helps you maximize revenue while averaging a specific target return on ad spend (ROAS).

An automated bid strategy that sets your bids to help get as many clicks as possible within your budget.

Estimates for criterion bids at various positions.

A container for ad group criterion quality information.

The setting for controlling Dynamic Search Ads (DSA).

Represents a collection of settings related to ads geotargeting.

The network settings for the campaign.

Optimization goal setting for this campaign, which includes a set of optimization goal types.

Selective optimization setting for this campaign, which includes a set of conversion actions to optimize this campaign towards. This feature only applies to app campaigns that use MULTI_CHANNEL as AdvertisingChannelType and APP_CAMPAIGN or APP_CAMPAIGN_FOR_ENGAGEMENT as AdvertisingChannelSubType.

The setting for Shopping campaigns. Defines the universe of products that can be advertised by the campaign, and how this campaign interacts with other Shopping campaigns.

Campaign-level settings for tracking information.

Settings related to this conversion action's attribution model.

Settings related to a Floodlight conversion action.

Settings related to the value for conversion events associated with this conversion action.

Information for Search Ads 360 Floodlight Conversion Custom Variables.

One element of a bidding category at a certain level. Top-level categories are at level 1, their children at level 2, and so on. We currently support up to 5 levels. The user must specify a dimension type that indicates the level of the category. All cases of the same subdivision must have the same dimension type (category level).

Brand of the product.

Locality of a product offer.

Condition of a product offer.

Custom attribute of a product offer.

Item id of a product offer.

Type of a product offer.

Message for conversion custom dimension header.

Message for conversion custom metric header.

Message for custom column header.

Response message for CustomerService.ListAccessibleCustomers.

Response message for fetching all custom columns associated with a customer.

Message for raw event conversion dimension header.

Message for raw event conversion metric header.

A returned row from the query.

Request message for SearchAds360FieldService.SearchSearchAds360Fields.

Response message for SearchAds360FieldService.SearchSearchAds360Fields.

Request message for SearchAds360Service.Search.

Response message for SearchAds360Service.Search.