GoogleAdsSearchads360V0Common__PercentCpc

import type { GoogleAdsSearchads360V0Common__PercentCpc } from "https://googleapis.deno.dev/v1/searchads360:v0.ts";

A bidding strategy where bids are a fraction of the advertised price for some good or service.

interface GoogleAdsSearchads360V0Common__PercentCpc {

cpcBidCeilingMicros?: bigint;

enhancedCpcEnabled?: boolean;

}

§Properties

cpcBidCeilingMicros?: bigint

[src]

Maximum bid limit that can be set by the bid strategy. This is an optional field entered by the advertiser and specified in local micros. Note: A zero value is interpreted in the same way as having bid_ceiling undefined.

enhancedCpcEnabled?: boolean

[src]

Adjusts the bid for each auction upward or downward, depending on the likelihood of a conversion. Individual bids may exceed cpc_bid_ceiling_micros, but the average bid amount for a campaign should not.