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BiddingStrategy

import type { BiddingStrategy } from "https://googleapis.deno.dev/v1/displayvideo:v4.ts";

Settings that control the bid strategy. Bid strategy determines the bid price.

interface BiddingStrategy {
fixedBid?: FixedBidStrategy;
maximizeSpendAutoBid?: MaximizeSpendBidStrategy;
performanceGoalAutoBid?: PerformanceGoalBidStrategy;
youtubeAndPartnersBid?: YoutubeAndPartnersBiddingStrategy;
}

§Properties

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A strategy that uses a fixed bid price.

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maximizeSpendAutoBid?: MaximizeSpendBidStrategy
[src]
  • BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CPA, BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CPC, and BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_AV_VIEWED only allow for LINE_ITEM_TYPE_DISPLAY_DEFAULT or LINE_ITEM_TYPE_VIDEO_DEFAULT line items. * BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CIVA and BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_IVO_TEN only allow for LINE_ITEM_TYPE_VIDEO_DEFAULT line items. * BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_REACH only allows for LINE_ITEM_TYPE_VIDEO_OVER_THE_TOP line items.
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performanceGoalAutoBid?: PerformanceGoalBidStrategy
[src]

A strategy that automatically adjusts the bid to meet or beat a specified performance goal. It is to be used only for a line item entity.

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A bid strategy used by YouTube and Partners resources. It can only be used for a YouTube and Partners line item or ad group entity.