DemandGenBiddingStrategy

import type { DemandGenBiddingStrategy } from "https://googleapis.deno.dev/v1/displayvideo:v4.ts";

Settings that control the bid strategy for Demand Gen resources.

interface DemandGenBiddingStrategy {

readonly effectiveBiddingValue?: bigint;

readonly effectiveBiddingValueSource?: "BIDDING_SOURCE_UNSPECIFIED" | "BIDDING_SOURCE_LINE_ITEM" | "BIDDING_SOURCE_AD_GROUP";

type?:

| "DEMAND_GEN_BIDDING_STRATEGY_TYPE_UNSPECIFIED"

| "DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_CPA"

| "DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_ROAS"

| "DEMAND_GEN_BIDDING_STRATEGY_TYPE_MAXIMIZE_CONVERSIONS"

| "DEMAND_GEN_BIDDING_STRATEGY_TYPE_MAXIMIZE_CONVERSION_VALUE"

| "DEMAND_GEN_BIDDING_STRATEGY_TYPE_MAXIMIZE_CLICKS"

| "DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_CPC";

value?: bigint;

}

§Properties

readonly effectiveBiddingValue?: bigint

[src]

Output only. The value effectively used by the bidding strategy. This field will be the same as value if set. If value is not set and the strategy is assigned to an ad group, this field will be inherited from the line item's bidding strategy. If type is not DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_CPA or DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_ROAS, this field will be 0.

readonly effectiveBiddingValueSource?: "BIDDING_SOURCE_UNSPECIFIED" | "BIDDING_SOURCE_LINE_ITEM" | "BIDDING_SOURCE_AD_GROUP"

[src]

Output only. Source of the effective bidding value.

type?: "DEMAND_GEN_BIDDING_STRATEGY_TYPE_UNSPECIFIED" | "DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_CPA" | "DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_ROAS" | "DEMAND_GEN_BIDDING_STRATEGY_TYPE_MAXIMIZE_CONVERSIONS" | "DEMAND_GEN_BIDDING_STRATEGY_TYPE_MAXIMIZE_CONVERSION_VALUE" | "DEMAND_GEN_BIDDING_STRATEGY_TYPE_MAXIMIZE_CLICKS" | "DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_CPC"

[src]

Optional. The type of the bidding strategy. This can only be set when assigned to a line item. Ad groups will inherit this value from their line item.

value?: bigint

[src]

Optional. The value used by the bidding strategy. This can be set when assigned to line items or ad groups. This field is only applicable for the following strategy types: * DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_CPA * DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_CPC * DEMAND_GEN_BIDDING_STRATEGY_TYPE_TARGET_ROAS Value of this field is in micros of the advertiser's currency or ROAS value. For example, 1000000 represents 1.0 standard units of the currency or 100% ROAS value. If not using an applicable strategy, the value of this field will be 0.